First e-commerce pavilion for Danish brands launched

Corporate First e-commerce pavilion for Danish brands launched By Vuong Anh Saturday,  Nov 21, 2020,13:23 (GMT+7) First e-commerce pavilion for Danish brands launched By Vuong Anh Danish Ambassador to Vietnam Kim Højlund Christensen (sitting, L) and James Z. Dong (sitting, R), CEO of Lazada Vietnam, sign a memorandum of understanding to launch an exclusive pavilion selling Danish products on online shopping platform Lazada – PHOTO: DANISH AMBASSY TO VIETNAM HCMC – An exclusive pavilion selling Danish products on online shopping platform Lazada was launched on Thursday, November 19, following the signing of a memorandum of understandum between Kim Højlund Christensen, the Danish Ambassador to Vietnam, and James Z. Dong, CEO of Lazada Vietnam. There are now seven Danish brands showcasing their products on the e-commerce platform—Bang & Olufsen, Danisa, JYSK, Lego, ScanCom, Royal Copenhagen and Trollbeads. The signing was witnessed by representatives from the Southern Office of the Vietnamese Ministry of Industry and Trade, the People’s Committee of HCMC, the Vietnam e-Commerce and Digital Economy Agency, the Vietnam E-Commerce Association, Danish companies, and local distributors for various Danish brands. Speaking at the signing ceremony, Christensen said, “With the cooperation, we do not intend to promote any single product or brand but aim to build… Read full this story

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